for
zipping: to change the channel when the commercials are starting
zapping: to change the channel during the commercials
although the first phrase is the dominant term used to describe the behavior in both television and radio, the second term is more frequent in the literature to describe a viewer's behavior.
Most advertisers use .
Rationale:
Although the average viewer may not consciously intend to zap, people often instinctively react to commercial advertisements by changing the channel, .
Although TV commercials can be skipped as soon as they begin, most viewers have a preference for watching particular programs at certain times. Thus, one of the prime objectives of media planners and producers is to schedule their advertisements in a way that will avoid taking viewers away from their preferred programs. The term zapping is used to describe the practice of changing the channel to avoid commercial advertisements.
Zapping behavior is more likely to occur when commercials are interspersed among programs and to involve stations with both national and local advertising. The increase in zapping during the 1980s may be due to the more frequent occurrence of such advertising.
References
Category:AdvertisingQ:
Selenium Webdriver: Trying to unzip a.zip file
I am trying to write a simple python script that unzips a file.
Below is the python code I am trying to use to unzip the file:
from selenium import webdriver
import os
#Start ChromeDriver
driver = webdriver.Chrome()
#Goto Google.com
driver.get("")
#Click Log In
driver.find_element_by_id("gbqfq").click()
#Get googleEmail
email = driver.find_element_by_id("lst-ib").get_attribute("value")
#Start unzip
os.startfile('d:\2016-11-08.zip', 'w')
#Unzip
#Get unzip.exe
zip_file = 'D:\2016-11-08.zip'
unzip_exe = 'D:\Program Files (x86)\7-Zip\7z.exe'
#Start 7z
os.startfile(zip_file, 'r')
#Create Archive
#Get Archive
out_archive = ' ac619d1d87
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